It’s a good era for two-piece electronic groups. Sleigh Bells’ recent album Reign of Terror established them as big-league players, and Purity Ring’s debut Shrines, which was released last week, throws them into the midst of the conversation as well.
Consisting of Megan James on vocals and Corin Roddick on everything else, Purity Ring should appeal to electro fans who prefer their jams a bit more relaxed than the sometimes abrasive touches of Sleigh Bells.
One of the best songs on Shrines is Crawlersout, the leadoff track. It gives way to Fineshrine, the album’s single, an odd song lyrically that comes complete with a fittingly offbeat video:
They’re amassing a ton of buzz because of Shrines, and deservedly so – there may be a glut of “electronic” acts in the music world today, but these two musicians throw in a touch of freshness that warrants such attention.
They dabble in experimentation as much as they do dream-pop (see Belispeak and Grandloves), and for the most part it works. Of course, if you’re not into acts like M83, Passion Pit and Sleigh Bells you might not dig the flavor that Purity Ring puts out, but if those bands are your cup of tea than you’ll undoubtedly find Shrines a welcomed addition to your music collection/iPod mix/Spotify playlist.
Purity Ring only formed in 2010, so they’re new to the scene, but you can catch them at this year’s amazing FYF Festival on September 1-2 – and it wouldn’t seem out of place to find them earning a spot at Coachella 2013.