GAGA-NATION
At the Consumer Electronics Show in Las Vegas, Lady GaGa announced her appointment as “creative director” and “inventor of specialty products” with Polaroid!

She called herself a “Polaroid girl” that was “outraged” when the company filed for bankruptcy in 2001 and discussed that she would be helping Polaroid to update their iconic instant film cameras for the digital age. “The Haus of Gaga has been developing prototypes in the vein of fashion/technology/photography innovation – blending the iconic history of Polaroid and instant film with the digital era,” she said. “I am so excited to extend myself behind the scenes as a designer, and to as my father puts it – finally have a real job.”




